From the Ocean to Your Closet

Limited drops, pre-order gear, and exclusive boat build shirts. Join the crew and rep life on the water.

Jacob Knowles Official Merch


I’m Jacob Knowles, a 5th-generation Maine lobster fisherman.

Now you can rep the lifestyle with official merch — hoodies, hats, tees, and more.

⚠️ Limited drops. Pre-orders ship in 4 weeks.

Built for Life on the Water


Every piece of gear is made with the same toughness the ocean demands.

Whether you’re on the boat, the dock, or in town, it’s built to last.

Pre-Order Now
Rooted in Lobster Fishing


Before the hoodies, before the hats — it all started with lobstering.
Five generations on the Maine coast shaped the grit, style, and toughness behind this merch.

Testimonials

★★★★★

I’ve followed Jacob’s fishing journey for a while — wearing the merch makes me feel like I’m right on the boat with him.

Evan R.
★★★★★

The hoodie I got is heavy, warm, and perfect for New England weather. You can tell it’s made with the same grit as lobstering itself.

Sarah M.
★★★★★

I pre-ordered a tee and it shipped right when Jacob said it would. Totally worth the 4 weeks — the quality is on point.

Matt D.
★★★★★

It feels awesome knowing my order helps support Jacob’s new boat. The hat I got is my new everyday cap.

Emily L.
Los Angeles, CA